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  VWC NY Postmortem  
 
 
Posted 2008-04-05 by Tony Walsh
 
 
     
 
Nothing to do at the airport right now except wait for the bar to open and blog, so here goes: I'm on my way back home from the 2008 Virtual Worlds Conference held in Manhattan. Overall, I think it was a worthwhile trip--next year will be more so once Phantom Compass is able to talk about and demo some of its projects.

High Points
  • Meeting the people behind the avatars. Some extremely friendly and fun gatherings.
  • 1,200 attendees compared to 400 last year. Impressive.
  • Huge, mainstream business interest in virtual worlds, social spaces, casual games this year. It seemed like there were lots of potential clients in the crowd for those working in VWs and related industries.
  • Major interest in VWs for kids from numerous parties.
Low Points
  • Sponsored panels resulted in a lack of diverse and interesting viewpoints. I didn't pay $600 watch an infomercial.
  • Weak moderation in most panels--to quote Star Wars, "Stay on target... stay on target..."
  • Weak speakers in more panels than I would have liked--unfocused, self-promotional, dull. Boooo.
  • Same speakers on multiple panels (in a few cases). There's no good reason for this.
  • Beginner-level subject-matter in most panels. Nothing for pros to do here except network.
  • Most players in the kiddie-world space aren't doing anything interesting. Everyone's building consumer-driven, status-based spaces--buy your way up the social ladder.
Despite the low points, it's likely I'll go again next year. Definitely to the meetups if not the conference itself. I'll be interested to see how VWC evolves--will attendance continue to grow? For the next year or two, almost definitely. Beyond that, who knows. This internet thing is just a crazy fad.
 
     
 
   
 
  3 comments  
  Google Spreadsheet As Virtual World  
 
 
Posted 2008-03-28 by Tony Walsh
 
 
     
 
Probably someone out there's already mentioned this, but the Google Docs spreadsheet application shares a few features with virtual worlds. I've been using the Google Docs quite a bit lately to work with my distributed team, and the spreadsheet seems to really shine in terms of worldy potential. Here are the features:
  • Controlled multi-user environment: Simultaneous usage by multiple persons. Access is controlled by the person who created the spreadsheet--users can be set as collaborators or just viewers.
  • Presence indicators: All users sharing the spreadsheet are informed of the presence of others in the form of a chat window, temporary notifications, and a mobile avatar (see next point).
  • Real-time text chat: Plus voice if you use Skype.
  • Unique, mobile avatars: Each user is represented by a uniquely-colored outline on an individual spreadsheet cell. A simple avatar, but distinct, and user-controlled. It can move around the spreadsheet.
  • Spatial relationships between users: My avatar can be beside, above, or below yours.
  • User-generated content: All Google gives you is a blank spreadsheet. The users add the content. I don't think it's possible to add proper graphics to a spreadsheet, but it is possible to color a cell and to add colored text to a cell. It is also possible to lock rows and columns, which could provide a visual effect.
  • Dynamic content: It's a spreadsheet, so it's possible to put formulas into cells which rely upon and affect other cells.
  • Inhabitable zones: A spreadsheet can have multiple pages ("sheets"), allowing users in the same spreadsheet to occupy distinct areas--each area is visible only as a tab until clicked, allowing a mild degree of privacy, and a sense of "travel" between sheets.
  • Persistent world: A Google spreadsheet endures over time--it is a "live," changeable, but persistent environment which remembers its state after the users have logged out.
  • Communication with outside world: Users can opt to be notified by email when the spreadsheet has been changed, on a global, sheet, or cellular level. I believe a Google Doc can also be embedded in a web page.
Certainly a Google spreadsheet is not a fabulous virtual world, but I see potential for socializing and play there. The barriers to entry are definitely very low, and content creation is easy, too.

[Update1: added real-time chat to the list. Update2: added spatiality to the list.]
 
     
 
   
 
  5 comments  
  SXSW 2008 Notes:  Jane McGonigal’s Keynote  
 
 
Posted 2008-03-11 by Tony Walsh
 
 
     
 
Rough notes liveblogged from Jane McGonigal's keynote presentation at SXSW...

The Lost Ring has been in pay for a week, there are already over 100 screen grabs from the game trailer posted to flickr.

We need more alternate realities... the real world needs to be redesigned as a game...

Slide: "A game designer's perspective on the future of happiness"

Research around the subject of happiness... the science of happiness... we've started to see a backlash after a period of happiness study... one area of study looks specifically at what makes us happy and function well... it's been all over the popular press...

There's an amazing parallel between what makes us happy and the core tenets of game design...


Continue reading: SXSW 2008 Notes:  Jane McGonigal’s Keynote
 
     
 
   
 
  2 comments  
  SXSWi 2008 Notes:  Human and Property Rights in Virtual Worlds  
 
 
Posted 2008-03-09 by Tony Walsh
 
 
     
 
SXWi 2008 rough notes: "Human Rights and Property Rights in Virtual Worlds"

Susan Wu- If we don't address legal issues as publishers and developers, we will lose control [presumably through regulation]

Scenario: Your Tier 5 armor which took 6 months to acquire gets nerfed, do you have legal protection against devaluation?

Eric Bethke- No.

Boyd- Game world designers should have control over that decision [to nerf the armor, I think].

Scenario: You lose equipment following a server crash, do you have the right to have that property replaced?

Andrew Schneider- yes

Bethke- yes
Boyd- publishers can treat you however they want within the law. If I were running a game I would bend over backwards to give it back.

Schneider- This is all covered in EULAs, ToS, how rules are communicated to gamers

Continue reading: SXSWi 2008 Notes:  Human and Property Rights in Virtual Worlds
 
     
 
   
 
  0 comments  
  SXSWi 2008 Notes:  Stories, Games and Your Brand  
 
 
Posted 2008-03-09 by Tony Walsh
 
 
     
 
Liveblogged from SXSWi in Austin, my rough notes from the panel "SXSW 2008 Notes: Stories, Games, and Your Brand."

Dan Hon case study: Cloverfield.
-- More people heard of the marketing than saw the movie (based on informal audience survey)

Rachel Clarke case study: Honda.
-- Puzzles built into posters, web site, game play engages viewers, every time you play the game it takes you closer to the brand

Roo Reynolds case study: Perplex City.
-- PC had a nice collecting element, but a great backstory, bits of everything in it... in my work in virtual worlds, I've been disappointed to not experience this level of depth (although VWs are good at turning people into participants)...

Continue reading: SXSWi 2008 Notes:  Stories, Games and Your Brand
 
     
 
   
 
  0 comments  
  SXSWi: ‘Cross-Media Cross-Pollination: Mashing Up Video Games and ARGs’  
 
 
Posted 2008-03-09 by Tony Walsh
 
 
     
 
Thanks to Dee Cook and Dan Hon of Six to Start for joining me yesterday on a last-minute SXSWi panel entitled "Cross-Media Cross-Pollination: Mashing Up Video Games and ARGs."

We chatted about how ARGs and video games relate, and how these two game-forms might learn from each other. There were at least 60 people in attendance, many of whom were probably expecting the original panel "ARGs: The Future of Entertainment." Given that we only lost a few people during our panel, and given the number of eyeballs focused on the panelists, I think it was a success. Attendees joined in the discussion during and after the panel--I'm hosting a follow-up conversation on Monday at 3:30pm if anyone at the conference is interested in further conversation about ARGs and video games.
 
     
 
   
 
  1 comments  
  SXSW 2008 Notes:  What Teens Want  
 
 
Posted 2008-03-08 by Tony Walsh
 
 
     
 
Liveblogged from SXSW... rough notes...

7 tweens and teens on the panel, Goodstein moderated.

-- 12 yo: "goodreads.com" social networking and book reviews. "Purevolume.com" signed and unsigned bands.
-- MySpace, Facebook, "you can create your own layout," "customize your own designs," "communicate with friends and family after school"
-- MySpace, Facebook, prefers FB because of the add-ons "if everyone from my school wasn't there, I wouldn't be there", Digg.com, favorite game is Counterstrike Source
-- MySpace, "high five," helps her keep in touch with friends, "can't live without music," meet new people, talk a lot, make new friends. 12 yo in real life, 16 yo on MySpace
-- MySpace, "Mix Matters" music site, and "DATpif" (?) mix tape web site, keeps him up to date on recording artists. A gamer, plays sports games, plays Halo 3
-- 17.com for hair and makeup tips, Hipster.com for playlists and new artist discovery
-- MySpace, Runescape online roleplaying game, likes to make new friends with people around the world, 12yo in real life, 99yo on MySpace.

Continue reading: SXSW 2008 Notes:  What Teens Want
 
     
 
   
 
  0 comments  
  Clickable Comments:  Logins Temporarily Broken  
 
 
Posted 2008-02-09 by Tony Walsh
 
 
     
 
One of my readers kindly pointed out that logins aren't working on Clickable Culture--both new and old accounts are affected. I am working on a fix, and will post an update once things are back on track. My apologies to those who've attempted to leave comments lately--the system's behaving badly.

[Update: Logins are restored. You must have cookies enabled for the system to work as expected.]
 
     
 
   
 
  0 comments  
  Games, Work, Play, And Collaboration:  Quick Links for 2008-02-04  
 
 
Posted 2008-02-04 by Tony Walsh
 
 
     
 
 
     
 
   
 
  0 comments  
  PSP Gets Skype Integration  
 
 
Posted 2008-01-06 by Tony Walsh
 
 
     
 
Sony will roll out Skype services for its latest PSP handheld game console (the slim, lightweight one) through a software update scheduled for late January. According to an emailed press release, the software update will allow PSP owners with WiFi access, a microphone, and a Skype account to make and receive free voice calls, manage contacts and presence, modify their Skype account settings, and make use of the SkypeOut (place calls to non-Skype phones) as well as SkypeIn (receive calls from non-Skype phones) services.

While this is fantastic news for anyone who already has a slimline PSP, I'm not sure it's going to push PSP sales in general. As the ill-fated N-Gage phone/game console showed us, there doesn't seem to be much interest in a game console which doubles as a phone. Skype services are only available wherever WiFi hotspots are, so coverage isn't exactly ubiquitous in most parts of the world. I don't really see how the inclusion of Skype helps the PSP brand, either--is it a game console (its game library is weak), a media player (its original movie format is dead or dying), or a communications device (only where there's WiFi)?
 
     
 
   
 
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Dinozoiks wrote:
Wow! Thanks for that Tony. Just posted a bunch of other tips here... http://www.dino.co.uk/labs/2008/45-tips-when-designing-online-content-for-kids/ Hope it helps someone... Dino...
in Dino Burbidge's '10 Things To Remember When Designing For Kids Online'


yes, many of the free little games are crappy. but as an artist who has recently published free content on the itunes app store,…
in Free iPhone Games Are Awful: Strategy?


I vote for popup radial menus. Highlight a bit of text, the push and hold, Sims-style radial menu pops up with Copy, Paste, etc....
in More iPhone Gestures, Please


Hey Tony! A client of mine is looking to hire an internal Flash game dev team to build at a really cool Flash CCG…
in Dipping Into Toronto's Flash Pool


Yeah, there's a lot of weird common sense things I've noticed they've just omitted from the design. No idea why though....
in More iPhone Gestures, Please


It also bears noting there's no mechanism right now for a developer to offer a free trial for the iPhone; the App Store isn't…
in Free iPhone Games Are Awful: Strategy?


@GeorgeR: It's on my shopping list :) I've heard good things about it as well. And Cro Mag Rally. @andrhia: meh, I don't know…
in Free iPhone Games Are Awful: Strategy?


...you get what you pay for, you know? I actually bought Trism based on early buzz, and it's truly a novel mechanic. I've been…
in Free iPhone Games Are Awful: Strategy?


The only one I've heard good things about is Super Monkey Ball. Have you given that a whirl yet?...
in Free iPhone Games Are Awful: Strategy?


Advance warning: this frivolent comment is NOT RELATED or even worth your time ... But whenever i hear "Collada", i think of that SCTV…
in Electric Sheep Builds Its Own Flock


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