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  Dino Burbidge’s ‘10 Things To Remember When Designing For Kids Online’  
 
 
Posted 2007-04-19 by Tony Walsh
 
 
     
 
Mind Candy's Guy Parsons posted an overview on "10 Things To Remember When Designing For Kids Online," presented at NMK Children Online by Dino Burbidge. I've worked with new media for kids since the early 1990s, and I wish I had Burbidge's list back then. When I was young, I had to walk barefoot 10 miles through the snow...
  1. Know Your Target - Amongst other points, if you're dealing with young kids, don't forget to make your site really parent-friendly. After all, you want to convince them that your site will keep their littl'uns occupied for hours on end!
  2. Go Where The Kids Are - Work with other kids sites in mutually beneficial ways (he suggested Swapitshop, KOL and Bebo) although this was easier in his case when he was working on a project for Disney...
  3. Games - Games are "the candy of the internet" and kids love them. Dino had made a couple of games for Miniclip and each had scored a million hits per day.
  4. Free stuff - competitions, prizes and goodies are probably the only thing better than games, and tying them in to games is a killer combination. Jetix was given as a good example, allowing kids to earn "Blox" through playing games, and then spend them on cool toys.
  5. Create A Story - It doesn't need to be a horrendously complicated narrative, but adding extra context to a feature can make it much more compelling. For example, you could wrap a quiz game in "Who's smarter - boys or girls?" and exploit centuries of gender politics to make the experience more gripping.
Where are the rest of the 10 Things? On Mind Candy's blog, along with a few other kiddie-nuggets...
 
     
 
   
 
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  1 Comments  
 
   
 
Comment posted by Dinozoiks
August 31, 2008 @ 12:38 pm
     
 
Wow! Thanks for that Tony.

Just posted a bunch of other tips here... http://www.dino.co.uk/labs/2008/45-tips-when-designing-online-content-for-kids/

Hope it helps someone...

Dino
 
     
 
     
   
 
 
     
 
     
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Dinozoiks wrote:
Wow! Thanks for that Tony. Just posted a bunch of other tips here... http://www.dino.co.uk/labs/2008/45-tips-when-designing-online-content-for-kids/ Hope it helps someone... Dino...
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