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  ILL Clan Joins The Electric Sheep Company  
 
 
Posted 2007-02-13 by Tony Walsh
 
 
     
 
Legendary machinima-makers ILL Clan have joined metaverse services firm The Electric Sheep Company as part of its new machinima division. Brooklyn-based ILL Clan will retain its name and identity, and continue to collaborate with its new parent company, which is setting up new offices in Brooklyn. Earlier this month, the two groups co-produced an advertisement aired prior to the Super Bowl, and have worked together on previous broadcast spots.

According to an official press release, the ILL Clan's first project will be to bring its talk show Tra5hTa1k to the virtual world Second Life for performance in front of a live audience of avatars. This is a great union in my view, bringing together some of the best players from different facets of the virtual world--I'm certain that advances in the field of virtual-world content-creation and the art of machinima will result.

Given the Sheep's new division, I'm interested to see what changes (if any) will be made to The Grid Review, an uninteresting machinima-based news site published by Edelman and The Electric Sheep Company. Without intending to disparage the contributors of The Grid Review, my impression is that it hasn't been successful in connecting with the Second Life community at large, which as far as I understood was the entire reason for the project in the first place. At this point, I can either see ILL Clan injecting some zazz into the Review, or the project being scrapped in favour of gigs that actually pay.
 
     
 
   
 
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Comment posted by Giff-Forseti
February 13, 2007 @ 9:08 pm
     
 
I'm really excited to have the Ill Clan on board.

There will be changes to the Grid Review Tony. I agree that the first model didn't work and put too much pressure on individuals to be writer, DP, actor, editor, etc every week. I don't blame the anchors but rather myself for not starting with a better team-based formula.
 
     
 
     
   
 
 
     
 
     
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