Hi Tony :) I'm not sure about the 'Aussie game journalist' description but what the hey :)

The San Andreas implications for SL are certainly interesting but I don't think pose any threat to SL in Australia. I think the real story here is just how absurd Australian classification legislation is, fullstop. I mean, 'Leisure Suit Larry: Magna Cum Laude' was banned here last year. Leisure Suit Larry! :)

I'm not sure what you mean by LL maybe 'repositioning Second Life's sexual content'. Could you please say some more on this? Cheers.

Hmm, well perhaps 'game blogger' is more accurate. I consider you a game journalist. How do you describe yourself?

In this entry, I highlighted a small portion of your post to support what I saw as the greater implications of SL's mature content (in light of the mania surrounding GTA:SA). I can see how nutty the Aussie censors are, and I appreciate how that's a core issue for you. For me, the issue is the 'borderline' quality of Second Life that might see it have trouble in countries taking action against GTA:SA.

Regarding Linden Lab's presentation of sexual content: Well, currently, there isn't any presentation of sexual content. Linden Lab doesn't market sexual content as a part of the experience, despite the fact that a large number of residents engage in sexual activities inworld. This makes Second Life's sexual content "hidden." When I talk about "repositioning," I mean that Linden Lab might want to present Second Life's popular sexual aspects in a more public light so it doesn't look like SL has any hidden surprises. Public relations needs to be proactive. If Linden Lab doesn't spin Second Life the way they want, others will spin it for them. A rabid member of the Morality Police could easily make Second Life look like a virtual Sodom and Gomorrah.

Hi Tony. I understand your interest in the borderline quality of SL. I just like to throw stones at the Aussie censors whenever I can :)

Your idea about LL getting in first with the sex spin is cool. But any specific ideas about how they might spin it? :) That seems like the tricky part to me. Something coy and implied like one might do for The Sims? Or something cheeky and more brazen, like the M-rated 15-Paris-orgasms montage in the movie 'Amelie'?