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  Linden Lab Launches Department of Public Works  
 
 
Posted 2008-02-09 by Tony Walsh
 
 
     
 
Looks like Linden Lab is getting back into the content-creation business. According to the company's blog, its new Department of Public Works will attempt to beautify and improve the virtual mainland of Second Life by repairing broken land, expanding certain existing "builds" (such as a city area), establishing "better gathering places" and adding "themed builds."

It's been many months since I've spent any appreciable time in Second Life, but from what I remember, the mainland looked like God had eaten a yard sale, a carnival, a suburb, a stack of porn videos, and the entire cast of the Transformers movie before barfing all over the virtual landscape. Doubtless any concerted effort to improve the landscape will be welcomed by most virtual-world residents as well as contribute to the retention of new users (who are increasingly becoming aware that Second Life ain't the only game in town).

If I understand the Linden blog correctly, the company will be using volunteer labor comprised of known content-creators to execute the Linden vision: "We will provide the team with specific build projects and will oversee progress before taking ownership of the content once work is completed." What happened to that dusty old tagline "Your World, Your Imagination?"
 
     
 
   
 
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Dinozoiks wrote:
Wow! Thanks for that Tony. Just posted a bunch of other tips here... http://www.dino.co.uk/labs/2008/45-tips-when-designing-online-content-for-kids/ Hope it helps someone... Dino...
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